
Digital Experience Analytics for Financial Services
Optimise quote-to-buy funnels, reduce application abandonment, and build trust through seamless digital experiences—with enterprise-grade privacy controls.
Convert More Applicants into Customers
Understand exactly where prospects drop off and why they hesitate
Reduce Abandonment
Recover lost conversions in application flows
Optimise Complex Forms
See which fields cause drop-offs
Build Digital Trust
Ensure seamless, confidence-building experiences
Built for Financial Services Teams
Enterprise-grade analytics with the privacy controls your compliance team requires
Quote & Application Funnel Analysis
Track prospects from initial quote through to completed application. Identify exactly where they drop off and quantify the revenue impact of every friction point.
- Track application journeys end-to-end
- Identify quote-to-purchase drop-offs
- Quantify revenue at each stage


Form Field Analysis
Financial forms are complex. See exactly which fields cause hesitation, errors, and abandonment—then watch session replays to understand why applicants struggle.
- Visual drop-off on each field
- Identify confusing questions
- Watch replays of struggling users
Cross-Device Journey Tracking
Financial decisions span multiple sessions and devices. Track the complete customer journey from research to application, wherever it happens.
- Connect sessions across devices
- Understand research-to-purchase paths
- Identify trust-building touchpoints


Error Detection for Sensitive Flows
Catch issues in critical flows before they erode trust. Detect validation errors, API failures, and broken integrations in quotes, applications, and account management.
- Surface application errors instantly
- Prioritise by conversion impact
- Monitor payments and transfers
Session Replay with Privacy Controls
Watch how customers interact with your digital experience—with automatic PII masking and data residency options to meet your compliance requirements.
- Automatic PII masking
- Data residency options
- Share replays securely

Ready to Optimise Your Digital Funnels?
See how financial services leaders use Insightech to convert more applicants while maintaining compliance.
Let's TalkEnterprise-Ready Platform
Built with the security and compliance financial services require
Data Residency
Store data in-country
PII Masking
Automatic sensitive data masking
SOC 2 Compliant
Enterprise security controls
Unlimited Users
Deploy across all teams
Turn Experience Into Revenue Insights
Get crystal-clear visibility into user behaviour, friction, and errors — prevent revenue loss, optimise journeys, and grow with confidence.